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Does a book’s popularity guarantee its movie’s success?

September 2nd, 2010

Does a book’s popularity guarantee its movie’s success?
Some books reach a cultural saturation point, where everyone — great aunts and frat boys, baristas and coffee patrons, defense attorneys and police officers — seems to be talking about them or has read them, or is planning to read them. It’s no surprise that these books, with broad and engaged reader interest, attract the attention of Hollywood.

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